Quality over quantity has been a guiding force
for me. It's also something that I actively
seek out in the clients I work with.

Here are a few recent (quality) projects.

First up is a project I refined for 2018 that has steadily become the golden standard I stack all of my work against. The design language is minimal and unobtrusive to the focus while also remaining true to the client’s background. In this case, the branding simply does its job and allows the client's body of work to shine.

While that’s a tough act to follow, I’ve selected a few of the stand-out marks and logos of 2017 in the next entry. Many of these are staples in the mood boards I've created for clients and myself, personally.

PS — If you haven't taken a peek into my branding design process yet, you should do that here.

Josiah Reed Photography (Matte Black Business Cards Shown)

Josiah Reed Photography — The Works: Josiah needed a complete personal brand that included a primary logo, multiple marks and color palettes, and a font system. We made sure he had beautiful collateral and a consistent digital presence.

Various Logos — A Look Back at 2017

Various Logos — Branding: A look back at the brands that made their debut (or were refined) in 2017. These are some of my personal favorites thus far.

More to come

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